How we can help

at whose expense do you enjoy your drink?


quoting Farish Noor website:

In a space of 12 months after the crisis broke out, I had written 2 academic papers, given 8 talks and took part in six international conference on the issue. Now let me recount one of these conferences in some detail. It was a conference held in an Arab country that was put together by an American-European business planning institute and present at the meeting were CEOs of some of the biggest players in the capitalist world. I am not at liberty to go into the details of the discussions we had due to the Chatham House rules by which we operated, but let me just say that one CEO in particular was at the helm of one of the biggest automobile companies in Europe.
This is what the CEO of the European car company had to say to me: “33 per cent of our exports go to the Arab world, and 15 per cent goes to the developing world. If a major global boycott of our cars is carried out, we can hold out for 6 months before retrenchments begin. After 12 months we close down for good, because we can never recover after such a thing.”

Now these were the words of one of the most important CEOs on the planet. Cognisant of the fact that their luxury cars are increasingly bought in Asia and the Arab world, he knew very well what a boycott of their cars would do. And the man was scared. Terrified in fact.

That the CEO of a company as powerful as this could tremble before the prospect of a clientele that exercises their collective will is instructive. I saw the same with the other CEOs and at all the business meetings I took part in during the 12 months after the Danish cartoon controversy. This proves several things, namely:
That boycotts work and that they scare the living daylights out of even the most powerful companies;

That boycotts have the power of equalising power relations between producers and consumers, and thereby restores power and dignity to consumers who should never be seen as passive sheep;

That consumers can dictate the terms of production and management in the same way that consumers have compelled companies to adopt environmentally-friendly modes of production and to halt unethical business and investment practices.

from Boycott Israel:

RESEARCH FINDINGS :

From 1966 onward Coca-Cola has been a stauch supporter of Israel.[4]

In 1997 the Government of Israel Economic Mission honored Coca-Cola at the Israel Trade Award Dinner for its continued support of Israel for the last 30 years and for refusing ro abide by the Arab League boycott of Israel. [1]

[ In contrast Pepsi abided by the Arab League boycott of Israel which ended in May 1991, after 1992 Pepsi is also trading in Israel - see [2] ]

In 2001 the Coca-Cola World Headquarters hosted and was the main sponser of the American-Israel Chamber of Commerce Awards Gala.[5].

It has ben revealed that Coca-Cola Israel sponsers training programs for its workers on subjects including the Israeli-Arab conflict. The course content is created by a company funded by the Jewish Agency and the Israeli government.[6]

In February 2002, Coca-Cola teamed up with "Friends of Israel" and National Hillel to cosponser a lecture given by the infamous zionist correspondent Linda Gradstein at the University of Minnesota.[3]

In July 2002, it has been announced that Coca-Cola, in return for millions in incentives from the Israeli government, is to build a new plant on stolen Palestinian land at Kiryat Gat.[7]

In October 2005, Coca-Cola increased its investment in Israel by buying a 51 percent controlling interest in the Tavor Winery.[11]

you see it aint hard to play a small role but with magnificent outcome. you don't even have to pick up sticks or throw stones. just stop spending on the items, simple.